Unlocking Children’s Unlimited Potential Through Reading™

Hitting The Target

Children’s Choice initiative has been recognized by the Michigan Department of Education as a highly-effective program for training educators to teach multi-sensory, structured, and sequential language skills.

Our researched-based structured literacy program builds a solid phonetic foundation, teaching students to interact with the specific syllable types and patterns in our language. We also incorporate a comprehensive and engaging Greek and Latin component to boost reading comprehension across the curriculum.

We provide comprehensive professional development, both in-person and virtual, catered to each school’s individual needs.

Simply put, Children’s Choice Initiative seeks to “Unlock Children’s Unlimited Potential Through Reading!™”

Our data consistently shows that children make multiple year growth in reading per each school year using our program essentials. This is exactly what is needed at this time as schools begin to emerge from pandemic and distance learning!

Time for a Wake Up Call

The percentage of students in Michigan who performed at or above the NAEP Proficient level was 32 percent in 2019. This percentage was not significantly different from that in 2017 (32 percent) and in 1998 (28 percent).

We need bold initiatives backed by proven practices to make an impact in our literacy rates. Working together with the Michigan Department of Education via grants for Early Childhood Literacy, Children’s Choice Initiative seeks to empower teachers, transform classrooms, and change lives with the research-based best practices of teaching Structured Literacy.

2019 Michigan Reading Snapshot

“I am very excited to continue to see growth in my students far beyond what I have seen in previous years. I think the key is two things, 1) the systematic approach to the process. I try to incorporate as much of the Children’s Choice Initiative Curriculum as I can into each day so that it is repetitive, and 2) the hands-on and kinesthetic approach works for all kids.”

Stacey Turner, Kindergarten Teacher
Clio Public Schools

CCI Program Overview

Group Training Sessions

Training Resources

Reasonable Expectations

Online Access

Ongoing Assistance


Recent Articles

Putting It All Together

Putting It All Together

Structured Literacy instruction is a multi-faceted approach to dramatically enhance and improve reading skills.

Evidenced-Based Brain Research

Evidenced-Based Brain Research

About 1 in 5 kids will be a struggling learner. All schools must address struggling learners in the classroom – those kids who…

“Our daughter would not even pick up books because they were so frustrating for her. I thought I would be the only one in our family who would read for pleasure. But after less than a year, she wants to read all the time! It is amazing that one of her favorite hobbies is something she almost missed out on for all of her life. So often as we sit together each reading our own book, I marvel at how fortunate our daughter is to have had this teaching. I cannot imagine our home without reading.”

Contact Us To Bring CCI To Your District

Learn more about how Children’s Choice Initiative can help your district achieve greater reading success.

Reading Progress is our most important product!™

CCI Member Registration

Membership Benefits

By becoming a member of the CCI family, you join us in Unlocking Children’s Unlimited Potential through Reading.TM

CCI offers ongoing support to educators including training, individual mentoring, and professional learning communities.

Our passionate trainers work one-on-one with each educator to ensure our program is taught with fidelity to bring reading progress and confidence for all students.

Become a member and enter our expansive online portal for lesson planning ideas, downloadable worksheets, teaching videos for major concepts, and hundreds of colorful visual aids to support our structured literacy curriculum.